Neuroeconomics – PDF/EPUB Version Downloadable

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Author(s): Paul W. Glimcher
Publisher: Academic Press
ISBN: 9780123741769
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Neuroeconomics is a new highly promising approach to understanding the neurobiology of decision making and how it affects cognitive social interactions between humans and societies/economies. This book is the first edited reference to examine the science behind neuroeconomics, including how it influences human behavior and societal decision making from a behavioral economics point of view. Presenting a truly interdisciplinary approach, Neuroeconomics presents research from neuroscience, psychology, and behavioral economics, and includes chapters by all the major figures in the field, including two Economics Nobel laureates.

* An authoritative reference written and edited by acknowledged experts and founders of the field
* Presents an interdisciplinary view of the approaches, concepts, and results of the emerging field of neuroeconomics relevant for anyone interested in this area of research
* Full-color presentation throughout with carefully selected illustrations to highlight key concepts

Neuroeconomics – PDF/EPUB Version Downloadable

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Author(s): Martin Reuter
Publisher: Springer
ISBN: 9783642359224
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This book represents one of the cornerstones of the series Studies in Neuroscience, Psychology and Behavioral Economics. It is divided into eight sections, starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore, it addresses the molecular basis of human decision making, environmental/situational factors and social contexts influencing human decision making, as well as translational and developmental/clinical approaches to neuroeconomics. In closing, a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section, in which eight different neuroscience techniques are introduced, the book offers an essential resource for researchers and practitioners, and may also be beneficial for graduate students.

Neuroeconomics – PDF/EPUB Version Downloadable

$49.99

Author(s): Daniel Houser
Publisher: Emerald Group Publishing Limited
ISBN: 9781848553040
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The purpose of the series “Advances in Health Economics and Health Services Research” is to consider all topics in health economics and the related field of health services research. Each volume is devoted to a specific topic. Most volumes consist of between ten and twelve papers, but a few may take the form of monographs by one or more authors. All areas in the field are covered including the production of and demand for health; the demand for medical care services; the financing of these services; the markets for physicians, nurses, dentists, hospitals, and drugs; the economics of substance use; health in developing countries; and, the economics of medical technology. The series is a forum for theoretical and empirical research. The latter employ data both for developing and developed countries. While most studies focus on economic issues, contributions from other social scientists are welcomed.